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the execution era

Building the Infrastructure That Makes Strategy Stick

Execution is the New Strategy.

In today’s fast-moving world, strategy alone isn’t enough. The Execution Era delivers a proven, execution-first model that helps leaders close the gap between vision and results.

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about the author

Dr. Ilka Jordan-Whitaker is the founder and CEO of Jordan Alliance Group® and the architect of the TAG Forward® Execution-First Operating Model. She is a transformational strategist, educator, and speaker who has led high-impact initiatives across retail, manufacturing, and technology sectors. The Execution Era is the culmination of her hands-on experience, academic research, and commitment to helping leaders make strategy stick.

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about the book

What if strategy wasn’t failing, but execution was?

In The Execution Era, Dr. Ilka Jordan-Whitaker introduces TAG Forward®: a business-tested operating model built to make transformation stick. Drawing on decades of experience in fashion retail and technology, she reveals the hidden forces that cause change to stall and outlines a practical, scalable system for sustainable execution.

In this book, you'll discover:

Why most transformation efforts stall in the middle

The critical difference between activity and real progress

How to embed execution discipline across teams and systems

The TAG Forward®  Layers: Behavioral, Operational, and Institutional infrastructure

Real-world case studies and cautionary tales

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this book is for

 

  • C-suite leaders and board members

  • Transformation and change leaders

  • Strategy and operations executives

  • Business consultants and coaches

  • Academic partners and executive educators

why it matters

For Executives, Strategists, and Change Leaders
If you’re responsible for driving transformation, scaling initiatives, or delivering measurable results, this book is your playbook. It’s not theory. It’s the infrastructure behind lasting outcomes.

“Execution isn’t what happens after strategy. It’s what makes strategy real.”
~ Dr. Ilka Jordan-Whitaker*

 

From Book to Practice

The Execution Era is more than a book; it is a call to action. Within its pages, Dr. Jordan-Whitaker introduces the TAG Forward® Execution-First Operating Model, a proven approach to closing the gap between strategy and results.

At Jordan Alliance Group, we take these ideas off the page and into practice:

  • JAG Consult: Guiding organizational transformations with execution discipline.

  • JAG Learn: Equiping leaders through certification and masterclasses.

  • JAG Elevate: Inspiring action through keynotes and conversations.

 

Whether you are an executive team seeking clarity, a company preparing to scale transformation, or an audience ready to embrace the future of leadership, The Execution Era is the starting point. JAG provides the pathway to turn its insights into measurable, sustainable impact.

Want to bring TAG Forward® to your team? 

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order for your teams

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Bulk pricing and team discounts are now available for organizations that want to make execution stick.

Whether you’re equipping leaders for an offsite, launching a transformation program, or onboarding new team members, The Execution Era is designed for shared learning and practical action.

Request custom pricing for bulk orders (10+ copies) and explore team packages that include signed books, virtual sessions, or keynote bundles.

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Jordan Alliance Group (JAG): Driving sustainable transformation and operational excellence through consulting, education, and community building. Explore our TAG Forward®Executive Certification Program.

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STEP Forward Transformation™, TAG Forward®, and JAG Learn™ are registered trademarks or trademarked brands of Jordan Alliance Group, Inc. All certification and instructional use of TAG Forward® is governed by STEP Forward Transformation’s credentialing system.

Copyright © 2025 Jordan Alliance Group, Inc.  All rights reserved       

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